Axel Hotels announces the opening of its second hotel in Berlin
Axel Hotels announces the opening of its second hotel in Berlin, thus consolidating its philosophy and innovative concept in the city.
The heterofriendly Axel Hotels chain has added to its portfolio the new TWO Hotel Berlin by Axel, the second establishment of the group in the German capital, which will open late next January 2017. This new project is the sixth hotel from the group to join the ambitious expansion project of the company, which seeks to take the Axel philosophy to the main LGBT destinations.
The new TWO Hotel Berlin by Axel is a modern four stars superior hotel, true to the concept and philosophy of Axel Hotels. The new hotel will follow the footsteps of its predecessor, the Axel Hotel Berlin, as a design city hotel strategically located around Schöneberg, one of the oldest and most gayfriendly historic areas of the city. The hotel is located 15-minute walk from the Axel Hotel Berlin, which will allow both hotels to have synergies towards their guests, to connect with each other by promoting activities, and events that will give a boost to their leisure areas.
The establishment of this new asset in Berlin comes as a consequence of the excellent results obtained by the present hotel of the chain, the Axel Hotel Berlin, which has seen an increase in its demand in recent years and whose annual occupancy is over 96%, both facts that clearly demonstrate the soundness of the group in the city since its opening in 2009. The chain has chosen to follow the path of Barcelona, the city in which Axel Hotels invested during 2016 and 2015 to strengthen its product by opening the second hotel in Barcelona, for the same reason they are opening the second hotel in Berlin, the TWO Hotel Barcelona by Axel, and it must be stressed that the response to this first investment in Barcelona has been outstanding. Such data only reinforces the excellent strength in which the company currently finds itself.
The new TWO Hotel Berlin will have 86 rooms (42 of them will be magnificent Junior Suites) with a select and exquisite design in accordance with the aesthetic preferences of Axel customers. It will be equipped with the highest level of products to provide maximum comfort. The hotel will complement its offer with a panoramic restaurant and Lounge Bar located on the sixth floor, and the roof terrace with fantastic views over the city, an area which serves both as a meeting point for the LGBT international community and as a way of promoting a trendy and cosmopolitan atmosphere, which is what the signature of the brand of the chain. There will of course also be the usual spacious areas devoted to Wellness with a gym, sauna, massage and all kinds of treatments, essential services present in all Axel Hotels in the world.
The addition of this new establishment to the Axel Hotels portfolio under a lease strengthens the new stage of the company in which the objective is to pursue the expansion through management models or leasing establishments.
About Axel Hotels:
Axel Hotels is the first hotel chain in the world aimed at the gay community with a heterofriendly philosophy: conceived, developed and designed by and for the gay public, but open to everyone. They are above all free and tolerant spaces where without prejudice anyone is welcomed, respected and valued. Axel hotels are primarily a meeting point in which everyone is welcome and where we go far beyond mere accommodation to become a single global experience.
Axel Hotels are located in large urban and cosmopolitan gay friendly cities, and stand out for their great design and their liberal international atmosphere. At Axel every detail is taken care of so our guests enjoy the full global experience. The quality of the service, the comfort and well-being of the client is our strongest commitment. For this reason in Axel we have created a new hotel concept, where design and cosiness come together, where respect and tolerance converge and where the customer is our true concern.